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Sold!

Winning Bid: $65,000.00

Congratulations to the winning bidder, who has chosen to remain nameless!

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son (0%)
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Wpdesigner.com - PR7 WordPress Themes Blog

One of the authority blogs about WordPress themes

  • Listed: Wed, 12 Mar 2008 04:33:07 GMT

Description:

A site like this doesn't come around often, please take the time to read the following.

Why Sell? This is probably the most important question when it comes to selling an authority blog like this one so I'll answer this first. I'm selling because of personal reasons. Otherwise, it wouldn't make sense for me to sell at all.

Mainly, I'm a one-man team and will be traveling abroad for the rest of the year (very long vacation), which means I won't have time to keep on growing this site. This auction has nothing to do with performance. My blog is still growing and it's no where near plateauing.

Background: Wpdesigner.com is a 21-month old blog about WordPress. Mainly, it focuses on WordPress themes and tutorials. With 49 original free WordPress themes, 48 tutorials, and 4 paid themes in its themes club, Wpdesigner.com is one of the top blogs within its niche.

Content-wise, it has been dugged (Digg's front page) and linked to by distinguished sites like SmashingMagazine, WeblogToolsCollection, Blogherald, PhotoMatt, BloggingPro, and Problogger.net. It also ranks well on Google for WordPress related terms search terms.

Design-wise, it was featured on CSS galleries like CSSMania, CSSRemix, and BestWebGallery. From content and design to subscribers and traffic, this is a very solid blog.

Other Content Areas:
Wpdesigner.com main focus is the blog, but it also has a support message board and a clients management system (using WHMCS) to manage themes club customers and hosting clients (just one hosting client).

Facts:
- 2900 RSS subscribers (best month yet)
- Over 400 paying themes club members
- Over 1300 club members overall
- PR7 front page with multiple PR6 sub-pages
- #1 on WpThemesGallery's Top 40 WordPress Blogs
- #1 on Google for "wordpress theme tutorial"
- #3 on Technorati
- 2 of Wpdesigner.com's free themes are being used on WordPress.com, which is a community of hundreds of thousands of bloggers.

What You'll Get:
- Domain name
- All original WordPress themes and articles (guest blog articles may stay on the site, but you don't have permission to resell it)
- Current design
- Owned vBulletin license (if needed)
- Monthly WHMCS license (if needed and transferable)

Value:
DnScoop estimated value for this site is $5,526,840 hahaha. Of course, that would be crazy. On the flip side, please don't low-ball me with the typical REVENUE x 12 MONTHS formula. That would be an insult to how much time and effort I've put into this site.

Ideal Buyer:
You should be familiar with WordPress. And preferably, you should have your own team of WordPress developers because that's what it's going to take to maximize this site's potential. This goes back to one of my reasons for selling. I'm a one-man team, which doesn't do this site justice.

Non-compete Deal:
Yes, I'm willing to sign a contract so you can rest assured that I will not develop another site to immediately compete with the one I'm trying to sell.

Future of Wpdesigner.com
If you need me, I can serve as an outside consultant to help you grow the site in the right direction. I had several plans for Wpdesigner.com in 2008--one of which is the Wpdesigner Themes Club (started on January 24, 2008)--but quickly realized I will not have time for them.

Keeping Me Around:
Along with serving as a consultant, I can stick around to blog from time to time. This is important if you don't want to lose loyal subscribers.

Attachments

Questions to the Seller

  1. Posted date:
    Wed, 12 Mar 2008 04:44:04 GMT
    Actions:
    Comment ID:
    #1

    hey small potato! good luck on your sale.. great site on blogging industry..

    Posted by:
    -DN- (100%)
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  2. Posted date:
    Wed, 12 Mar 2008 05:01:19 GMT
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    #2

    thanks dn. it's a sad day though.

    Posted by:
    son (0%) (seller)
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  3. Posted date:
    Wed, 12 Mar 2008 05:58:36 GMT
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    Comment ID:
    #3

    Hi,
    I was surprised when i saw this auction.
    Can you explain how theme club releases themes after you.
    Good luck on your sale.

    Posted by:
    Jafar (40%)
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  4. Posted date:
    Wed, 12 Mar 2008 06:04:32 GMT
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    Comment ID:
    #4

    You would need to develop those themes or have your own team develop them. You can easily outsource theme development at $800-1500 per theme or negotiate a revenue-share plan with the developers. Right now, I personally create those club themes.

    With this blog not monetized at all, you can sell ads to cover your cost for developing for first several themes. Profit from the club will fuel future development funds.

    Posted by:
    son (0%) (seller)
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  5. Posted date:
    Wed, 12 Mar 2008 06:25:42 GMT
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    #5

    WOW!

    What an awesome blog :P Great Job

    Posted by:
    strikers1985 (0%)
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    australia
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  6. Posted date:
    Wed, 12 Mar 2008 06:32:52 GMT
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    #6

    Great site.....I was about to buy membership there :D
    Good luck with the sale!!

    Posted by:
    tanuj_m91 (87%)
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  7. Posted date:
    Wed, 12 Mar 2008 06:35:01 GMT
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    #7

    Thanks guys. It's late here so I have to go to sleep. I'll answer all questions in the morning.

    Posted by:
    son (0%) (seller)
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  8. Posted date:
    Wed, 12 Mar 2008 07:00:17 GMT
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    #8

    How many premium wp themes do you have, i.e. WordPress CSS Gallery Theme? How much revenue has been brought in by those themes? Do you have any themes already developed, but not released that would be included with the site? Thanks.

    Posted by:
    MHavoc (60%)
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  9. Posted date:
    Wed, 12 Mar 2008 07:05:56 GMT
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    #9

    @MHavoc - The CSS Gallery Theme isn't a part of the sale. Overall, without any promotion, I sold about 80 copies so that should give you an idea of how Wpdesigner will fair against other theme authors selling $100 themes.

    I don't have any future theme to include for the sale.

    Posted by:
    son (0%) (seller)
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  10. Posted date:
    Wed, 12 Mar 2008 07:10:28 GMT
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    Comment ID:
    #10

    - 49 free themes
    - 4 club themes with over 400 club members (within a month and half) which translates to over $2000 (this is yearly recurring revenue)

    Posted by:
    son (0%) (seller)
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  11. Posted date:
    Wed, 12 Mar 2008 14:15:48 GMT
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    #11

    Got a shock to see this auction, I'm one of the fan of his WP themes.

    Best of luck, SP :)

    Posted by:
    OSDesigner (0%)
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  12. Posted date:
    Wed, 12 Mar 2008 15:34:48 GMT
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    Comment ID:
    #12

    must say that this site is institution among WP themes community...

    Posted by:
    Nikcname (0%)
    Location:
    sofia, bulgaria, europe
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  13. Posted date:
    Wed, 12 Mar 2008 17:09:24 GMT
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    #13

    Terrific site, my best wishes to you with the sale and for the future :)

    Posted by:
    pixeldawn (100%)
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  14. Posted date:
    Wed, 12 Mar 2008 19:20:50 GMT
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    Comment ID:
    #14

    Hey SP...I am not happy to see this site sale:-(
    why not loan this site to someone capable while you are out?
    You do great WP designs....unpaid and paid.
    The new site owner may probably lose the subscribers.
    I will miss the vigorous discussions on your blog.
    All the best!

    Posted by:
    shanky (60%)
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  15. Posted date:
    Wed, 12 Mar 2008 20:01:16 GMT
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    #15

    thanks Shanky. it's not just a lack of time, but multiple personal reasons. if it's okay with the new owner, i'll stick around so wpdesigner.com won't lose any subscriber.

    Posted by:
    son (0%) (seller)
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  16. Posted date:
    Wed, 12 Mar 2008 21:13:37 GMT
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    #16

    I wish I had the money for this one. I hope you find the RIGHT buyer. Good luck on your studies Small Potatoe, and thanks for making Sentences.org such a success with your JWM theme.

    Posted by:
    Bryan Le (60%)
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  17. Posted date:
    Wed, 12 Mar 2008 23:22:11 GMT
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    #17

    yea, I realllllly wish I had the cash :/
    good luck!

    Posted by:
    nouman6 (0%)
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  18. Posted date:
    Thu, 13 Mar 2008 02:01:34 GMT
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    #18

    with your own hosting, the expense shouldn't cost anymore than a reliable dedicated server + $18/month for the club members management system.

    Posted by:
    son (0%) (seller)
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  19. Posted date:
    Thu, 13 Mar 2008 02:38:54 GMT
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    #19

    By the looks of the monthly bandwidth, it seems like a Media Temple GS could host it. 20$ a month :)

    Posted by:
    nouman6 (0%)
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  20. Posted date:
    Thu, 13 Mar 2008 07:13:14 GMT
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    #20

    conveniently ive got one of those :D

    Posted by:
    lachy (0%)
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  21. Posted date:
    Thu, 13 Mar 2008 11:39:13 GMT
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    #21

    yeah..really sad to see WPDesigner being sold..
    I also one of his fans, did follow on most of his post and advice on wordpress..
    good luck on what ever your journey after this..

    Posted by:
    videokl (0%)
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  22. Posted date:
    Thu, 13 Mar 2008 17:00:17 GMT
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    #22

    small potato : you rock, good luck

    Posted by:
    infoshowzen (0%)
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  23. Posted date:
    Fri, 14 Mar 2008 04:12:51 GMT
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    #23

    I was shocked to see this up for-sale as well. You have built an excellent WP tutorial and themes site and should get top-dollar.

    This should really be under the Premium sites for-sale section :) Good luck with the auction!

    Posted by:
    xscream9 (0%)
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  24. Posted date:
    Fri, 14 Mar 2008 06:57:55 GMT
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    Comment ID:
    #24

    Great site, best of luck with the sale SP... I'm surprised that you're recommending selling text links though :P

    Pilky (themey.com)

    Posted by:
    pilky (0%)
    Location:
    Preston
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  25. Posted date:
    Fri, 14 Mar 2008 08:59:23 GMT
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    Comment ID:
    #25

    Who made BIN was it serious?

    Posted by:
    lachy (0%)
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  26. Posted date:
    Sat, 15 Mar 2008 22:29:15 GMT
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    #26

    Very best luck SP! Hope to hear about you soon again! Come in Europe to ;)

    Posted by:
    motoridder (100%)
    Location:
    Arad / Wien
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  27. Posted date:
    Mon, 17 Mar 2008 05:19:58 GMT
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    #27

    Very good site, it is worth the money

    Posted by:
    shand0 (0%)
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  28. Posted date:
    Fri, 21 Mar 2008 13:23:55 GMT
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    Comment ID:
    #28

    That is a damn good site .

    Posted by:
    raj4web (0%)
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  29. Posted date:
    Fri, 21 Mar 2008 18:03:14 GMT
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    Comment ID:
    #29

    SITE SOLD

    Posted by:
    son (0%) (seller)
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  30. Posted date:
    Sun, 23 Mar 2008 07:09:21 GMT
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    Comment ID:
    #30

    Congrats on the sale :)

    Posted by:
    sizzler_chetan (0%)
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